Marketing Associates

Case Studies

High Volume eBlast Communications

Client: Ford Motor Company
Objective: Deliver high quality, content rich e-mail communications to large and measurable e-mail communities while adhering to current e-mail regulations.
Solution: Develop e-mail campaign management platform that will accept pre-selected (Opt In) e-mail addresses, e-mail content and metric tracking links that can execute scheduled e-mail campaigns within a robust and secure environment.